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Adidas lowered its earnings forecast for the year by $250million to account for EvDEN Eve nAKLiYaT losses from  over his anti-Semitic remarks – but will still sell his sneakers without Yeezy branding. Adidas owns the design rights for both existing and future colors and versions of the Yeezy line, but not the Yeezy name.The company …

Continue reading “Adidas lowered its earnings forecast for the year by $250million to account for losses from ending its partnership with the rapper formerly known as Kanye West over his anti-Semitic remarks – but will still sell his sneakers without Yeezy branding”